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rerollGet early access

Coming soon to WhatsApp

The AI friend your group chat can reroll.

Add Reroll to your group and it shows up as a brand-new friend, with its own name, face and personality. Not vibing? Kill it. It comes back as someone new, and it remembers what didn't work.

Free during early access. US numbers first.

Lake house '27

Sam, Priya, Leo, Chad

Chad joined the group · life #1

Sam

who's around saturday?

Chad· Gym bro

saturday is LEG DAY boys 💪 who's hitting squats with me at 6am??

Not feeling Chad?

👆 A pretend chat. Go ahead, kill them.

How it works

Every kill makes it a better friend.

  1. 1

    Add it to the group

    Drop Reroll into a WhatsApp group like any other contact. Nobody has to install anything.

  2. 2

    It rolls a persona

    A name, a face and a personality of its own. It joins the banter like one more friend.

  3. 3

    Anyone can kill it

    Cringe joke? Too much? Any member can kill the current persona and it leaves the chat.

  4. 4

    It comes back smarter

    The next life shows up with a new face, keeping everything the group taught the last one.

Meet the rerolls

Three kills to find the one.

One group's first week, life by life. Each friend inherits the notes the last one left behind.

Chad, a gym bro blob mascotKilled 💀

Chad

Life #1 · Gym bro

“saturday is LEG DAY boys 💪 who's hitting squats with me at 6am??”

Passed on: Less gym talk. Nobody here lifts.

Margaux, a way too polite blob mascotKilled 💀

Margaux

Life #2 · Way too polite

“Good evening everyone! I would be delighted to help coordinate the accommodation. Shall I prepare a spreadsheet?”

Passed on: Too formal. Match the group's lowercase energy.

Pip, a chaotic roaster blob mascotKilled 💀

Pip

Life #3 · Chaotic roaster

“sam's playlist is 40 min of the same song 💀 we're doomed”

Passed on: Ease off roasting Sam. Keep the chaos though.

Rosa, a the friend who plans blob mascotStill here 💚

Rosa

Life #4 · The friend who plans

“taco place on 5th, 8pm. priya's veggie so i checked, they have the mushroom ones she liked last time 🌮”

Lesson kept: Nailed it. Keep remembering the small stuff.

Reroll's mascots crowded around a phone, with the lime die popping out of the screen.

Where it lives

In the chats you already use.

  • WhatsApp

    First up

    Groups, replies, reactions and voice notes. Add Reroll like a contact and it's in.

  • iMessage

    Next

    Blue bubbles are on the way. Join the list and we'll tell you the moment it lands.

FAQ

Questions, before you roll.

Who can kill the persona?

Anyone in the group. There's no admin vote and no confirmation screen: if one person is done with the current persona, it's gone, and a new one rolls in.

What does it remember between lives?

What the group liked and didn't: the jokes that landed, the topics to avoid, the inside references. The new persona gets a fresh name, face and personality, but keeps those lessons.

Does it read every message?

It reads the group it's been added to so it can follow the conversation and learn the group's vibe. It only lives in groups someone invited it to, and removing it from the group stops it.

How much does it cost?

Reroll is free during early access. We'll share pricing well before anything changes.

Your group's perfect friend is a few rerolls away.

Get early access and be the first group to roll one.

Wait, how does it work?